Live blog: 24 Hour Product


You can buy the book already! Click here to where the book lives.

Whether you are a freelancer, consultant or in any way know how to do something that others are in need of; having a digital educational product, will help you in many areas of your business!

But there’s a big threshold to get over for many – or so it seems – to actually create that product. It is hard to actually create that product.

I don’t believe it has to be hard, or take a huge amount of time.

To prove that, I want to create a e-product in 24 hours (while still getting a good amount of sleep).

I’ll start at 15.00 (Swedish/London time) on Saturday February 2nd, and whatever happens, I will put it up for sale at 15.00 on the 3rd!

You can follow the whole process live in this blog post that I will be updating continuously, and/or by email. I’ll also update on Twitter and Instagram.

[mc4wp_form id=”851″]

Update 15.00 – Take-off!

So, i might have cheated a bit. Even though I want to go from 0 to finished in 24 hours, I might have kept a notepad on me during the week.

The creative cave is set up, and I am ready. So! What will this be?

Even though I nowadays have taken a few steps away from writing, and began experimenting more with podcasts, videos and such, I will make this 24 hour project with written words.

One thing I know for sure; anything that you are not completely comfortable with – like being able to do it without thinking – will take much longer.

So, while I could’ve made a video course or something, I want to write this out. That is what I really know, and that is where I can express myself the best.

So, in 24 hours, you will be able to read (the first version of) my new e-book!

I’m gonna jump right into fleshing it out, and will be back at 16, with a more concrete synopsis of what it will be πŸ™‚

Update 16.00 – The topic is set!

This far, I’ve reached a humble 771 words. But I have a pretty clear picture of what this will be about.

Usually, the intro is the last thing to write, but I wanted to concretize the theme of the book and writing an (first draft of the) intro was a good way to do it.

The working title for the e-book is Superpowers for Freelancers!

Here’s the first draft of the table of content (don’t worry, the titles will be re-written to something much cooler πŸ˜‰ )

Outline for the book

My idea is to share about 10 concrete ways to supercharge your creative freelancing business, by opening up your mind to a different way of thinking about it!

So, now when I have the outline ready, it is time to get those characters on paper (or the screen)…

Update 18.00 – 2084 words and counting

First two chapters are written – I’m doing it Hemingway style and trying not to think too much about if it is good or bad or even grammatically correct. I’ll fix that in the editing round πŸ™‚

It is evening here, and pitch black outside. Starting to feel my brain shutting of, though it has just been a few hours.

I’ll fight a few more hours, and then wake up fresh tomorrow πŸ™‚

Lots of nice words from people, really appreciate it!

Update 19.00 – Porridge and red wine

No more words since last update. Decided to take a break, walk Liva (my hairy and four-legged daughter). Also cooked an amazing dinner – porridge and red wine.

I’v realized how important it is to be super-clear on what each part (chapter) of the book is supposed to add to the whole. What is the purpose of THIS specific chapter?

I would love to be able to finish the first draft for HALF the chapters before going to sleep tonight. I think it would feel better to wake up tomorrow, knowing I’m half way through.

Update 21.00 – Almost at my half-time goal.

I was aiming for 5000 words before bed today. At the moment we are clocking in at 4100 words, but taking into calculation that it is super late (and i suck at being productive late in the day) and that I’ve had one glass of red wine too many, i think we’ll call it a day now.

I’m pretty confident that I’ll be able to do reach my goal tomorrow, when rested.

It’s been a interesting day. It is hard and a bit stressful, but when you know that it will just be for a relatively short period of time, you’re able to cope.

Sleep tight, and we’ll see each other tomorrow! πŸ˜‰

Day 2: 9.30 – Not feeling very comfy…

So, I’ve reached almost 6000 words. Biggest obstacle this far, has been because I’ve tried to include too much in each chapter. A few chapters has been divided into smaller, which made it easier to write.

Unfortunately, I’m pretty sure the written chapters will need a lot of editing. I haven’t really gotten into the usual flow while writing.

It might be good to read everything through, to see if there is a flow in the way the book is structured.

I want at least 8000 words done by 15.00 today, feeling worried that might not happen….

Day 2: 11.30 – Ok, we are back on track!

I’ve gone through most of the book now, and I am feeling much more confident! When reading it from start to finish, it actually makes sense πŸ™‚

When I wrote it chapter by chapter, and moved them around as i did, I ended up with the feeling that it didn’t have a red thread.

But, after a first editing round, i realised that the first draft wasn’t as bad as I thought! I added a few things here and there, expanded some chapters.

It is coming together! Not to certain about that 15pm deadline though… Gotta go!

Day 2: 14.00 – One hour to go!

Alright! 7000 words a the moment, and i’ve decided not to write anything else in the first version (I will definitely do updates and improvements after the book has been launch in its first version).

To-do’s before launch:

  • Basic formatting in Pages
  • Install Stripe Payment button on website
  • Create a landing page
  • Fix any kind of book cover!
  • Break a leg.

Day 2: 15.21 – It is out!

Well, last hour was a blast! πŸ™‚ I managed to install the Strip payment on my page, create a cover illustration (thanks to Canva) and write up a landing page for the book.

At launch, the book is around 7 500 words. I’m gonna leave it like that for now, and after a good nights sleep, I will get back in the saddle tomorrow and start adding new chapters.

Buy the book here!

Most certainly, I will concretize and maybe even split up some of the chapters.

It’s been a fun 24 hours. And it is amazing to see that it is actually possible to create something good in just 24 hours. Releasing the book as betaΒ helps getting rid of the it-needs-to-be-perfect-feeling, it gives room to improve it while still having a product to sell.