Tag: content marketing

  • 6 Tests You Should Run on Your SaaS Newsletter

    It doesn’t matter what the ‘gurus’ say. There’s no one-size-fits-all for newsletters. Even in the same industry, two newsletters will return different outcomes for the same content, wording, or CTA’s. If you want to improve your newsletter continuously – both the value you give to your subscribers and the ROI you are getting yourself – […]

  • Email marketing vs content marketing – what’s the difference?

    In May 2019, Harry Dry posted his first marketing blog post on his website, Marketing Examples. At that moment, he did not have an existing audience and any subscribers on his mailing list. One year later, his list exceeded 19 000 subscribers. During that first year, he developed a system that made it possible to use the same […]

  • How To Build an Audience Before Launching Your No-code Product

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    If you wait until launch to gather an audience and build interest, you’ve wasted a lot of time. Waiting until you have a ”finished” (it’s never really finished, is it?) tool, is like waiting at a red light with your bike. When the light turns green, it’s gonna take a lot more energy to get rolling, compared to coming towards that red light and arriving just as it turns green – you just swoosh by!